Check Out This Example from the Dresslily Facebook Page So You Can See What I’m Referring To: Image8 1 on Their Facebook Page, You Can See the “Shop” Button on the Left Menu. This Brings Their Customers to the Screen You’re Looking at Now. but If Customers Click the “Shop Now” Button on the Top of the Screen, They Will Get Brought to the Brand’s Website. It’s Important You Take Advantage of Both of These Buttons. as We Previously Saw, Not All Consumers Have Adapted to the Social Commerce Trends.
You Don’t Want to Turn Their Business Away. Some People May Not Be Comfortable Yet Buying Directly Through Facebook, So Giving Them the Option to Visit Your Website Is Necessary. to Set Up Purchases Directly Through Facebook, You’ll Need to Associate a Stripe or Paypal Account with Your Page. Each of These Charges 2.9% of the Purchase Plus an Additional $0.30 Per Transaction. I Realize That These Fees May Be Higher Than the Credit Card Fees on Your Website, but It’s Just Something You’ll Have to Accept.
Winning Fulfillment Solution Provides
Even Though the Payments Get Processed Israel phone number Through Third-Party Companies, You Won’t Ne to Use Those Platforms for Collections. All Your Orders Can Be Manag Directly from Your Facebook Shop. You’ll Have Real-Time Information and Access to Your Current, Pending, and Past Orders Purchased Through Facebook. Sell on Instagram Facebook Purchased Instagram in 2012. It’s No Surprise Instagram Has Seen So Much Success Over the Past Several Years.
Average Day, 95 Million Pictures and Videos Are Publish on Instagram. the Implementation of Their “Shop Now” Feature Is Turning Them into a Social Commerce Powerhouse. Here’s an Example of How West Elm Implement This Feature with a Sponsord Instagram Advertisement: Image6 4 Imagine a User Scrolling Through Their Timeline. They’ll See Not Only the Posts from Profiles They’re Following but Some Ads as Well. Just Like a Regular Instagram Post, These Ads Can Contain Several Photos and Videos.
Are A Great Way
It’s Call a Carousel Ad. If the First Image Captures the User’s Attention, They May Scroll Through the Others to See What Else This Brand Is Selling. Either Way, the “Shop Now” Button Remains Part of the Post the Entire Time. It’s an Effective Way to Increase Conversions. as We Discuss Earlier, the More Steps Involv in the Purchasing Process, the Worse Your Results Will Be. If Your Current Instagram Strategy Is Having a Post on Your Profile with a Caption That Says “Link in Bio” to Entice Purchases, It’s Probably Not a Huge Success. There’s Too Much Friction.